Do You Need A Mentor? And How Do You Find One?
Whether you re self-employed or you work for someone else, you re new to business or a seasoned expert, one of the best ways to get ahead in business is to find a mentor. And some highly successful people even have more than one.
What’s a mentor?
A mentor is someone who is willing to take you under his or her wing, give you advice and suggestions to help you improve your skills and business acumen, show you how they do something that helps them succeed, and help you reach your goals. He or she is someone who is already skilled, experienced and successful at what you need to learn.
For instance, one of my mentors is Joan Stewart,
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A mentor can work with you on an informal or formal basis. Joan helps me on an informal basis,
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In her initial one-hour consultation with mentee Michelle Tennant of Wasabi Public Relations, Joan Stewart gave Michelle an idea for her client, a cosmetic dentist. The result? A popular Top 40 radio station in Denver offered the dentist the equivalent of $250,000 in advertising, for free. Wouldn’t you like this kind of mentor?
Identifying and recruiting a mentor may seem like a daunting task, but it doesn’t have to be.
If
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First, I’d ask my boss if there was a formal program within the company and how I could become part of it. If she didn’t know of one, then I’d go to the Human Resources department and talk to the human resources manager.
If there was no program, I would have a couple of options. I could try to develop one (which would be an excellent learning experience, as well as a way to showcase my organizational and team-building qualities), or I could create an informal
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If I chose to simply find a mentor without creating a whole program, I’d take a look at everyone “above” me in the company. Specifically, I’d want someone who:
- Was at least two levels further up the corporate ladder than I was.
- Was a good, easy-to-understand communicator.
- Was really good at his job.
- Had the confidence of his superiors.
- Was willing to teach me the ropes, and who I could help somewhat, too (perhaps by doing research or writing for him).
- Had mentored others in the past (if possible–I suggest you get a recommendation).
On the other hand, if you’re
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- I decided what I needed to learn.
- I watched who was posting on discussion forums and who has authored books or articles on topics I needed to learn.
- I subscribed to their newsletters and visited their websites.
- I checked out the potential mentors — meaning I tried to learn about their reputation, and I listened to seminars they gave and read books and articles written by my prospective mentors to see how they might help me.
- I looked to see if they had a formal
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- I spoke to my prospective mentors to see if they were interested in working with me. (Sometimes I simply ask questions without trying to make it a formal thing, however.)
Should you join a paid mentorship program? It is often well worth the money you invest in yourself when you join a formal mentoring program. Not only will you have the full attention of your mentor on a regular basis, but it will also make you accountable for setting and reaching your goals, and your mentor will be there to give you ideas and help you every step of the way.
And being accountable to someone else for completing my tasks and
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Are you ready to reach your goals? Find a volunteer mentor or join a paid mentoring program.
Lois Carter Fay, APR, is a 30-year veteran in the P.R. and marketing field who serves as a mentor for several people, both formally and informally. She produces three marketing ezines, Brainy Tidbits,
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